Project Description
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Role
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Duration
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Kanine Klans
Lead Game Designer [Part Time]
X2E | Web 3 | Mars | Race | Open World | New IP
3D
Single-player | Multi-player
Mobile
Unity
2.9 Years (Coming Post 2025)
May 2022 - February 2025
Core Loop | FTUE | UI/UX | Economy | Reward System | Progression System | Marketing | Mini-games | Missions/Quests | Live Ops
Kanine Klans is an upcoming mobile-first sci-fi Web3 Metaverse game (post 2025) where players control hybrid human-Kanines in a dystopian Martian world.
Motivation for players comes from mastering unique rovers, earning real value through NFTs, and climbing competitive leaderboards. Exploration, collection, and progression are deeply rewarding, with a narrative-driven world that evolves with the community.
Monetization includes NFT sales, tournament fees, cosmetic upgrades, seasonal battle passes, in-game holographic ads etc., all designed to support a fair and engaging player-driven economy.
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Coming Post 2025
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What Makes My Experience Unique?
- Helped build the first-ever Martian mobile Web3 racing-combat game, combining sci-fi lore with decentralized game economy.
- Designed a mini-game based onboarding system where players explore Mars to access game features, making Web3 entry fun and intuitive.
- Balanced a dual-token and NFT economy tailored for skill-based rewards and sustainable long-term progression.
- Integrated missions, progression, and blockchain systems into one seamless mobile UX—rare in Web3 game design today.
My Experience

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Tools
Unity
Trello
Google Suite
Slack
Linear
Miro
Figma
Notion
yEd Graph Editor
Responsibilties
High Level
- Defined key gameplay systems (Core Loop, Progression, Rewards) to align with Web3 mechanics and mobile accessibility.
- Designed and scoped onboarding and FTUE flows that connect the Martian mini-game to the main game.
- Aligned game systems with the target demographic of mobile-first, Web3-curious players across India and Asia.
- Ensured player-centric design direction that merged racing, exploration, and blockchain systems cohesively.
Feature Design
- Conducted in-depth feature benchmarking across F2P, X2E, Web3, and metaverse titles (eg. Thetan Arena, EV.io, Illuvium Zero).
- Created mockups, flow diagrams, and reference decks for systems like wallet onboarding, NFT rewards, and quest UX.
- Authored design documentation for:
- Reward Systems
- Progression & Missions
- Token Sink Mechanics
- Quest & Mini-Game Loops
- NFT Utility & Economy Scaling
- Defined UX wireframes and gameplay flow between mini-game > onboarding > main game loop.
- Prototyped player progression flow, reward drop systems, and FTUE gating mechanics in Figma & Miro.
- Acted as the design owner for player economy loops and token engagement systems.
Cross-functional Collaboration
- Coordinated with blockchain engineers to ensure accurate token integration, reward distribution, and wallet connectivity.
- Worked closely with UI/UX artists to implement visual cues and NFT readability in the Martian interface.
- Collaborated with marketing to ensure gameplay systems aligned with narrative, NFT drops, and token launch cycles.
- Reviewed and iterated on smart contract interactions and in-game NFT utility with Web3 specialists.
Documentation & Workflows
- Maintained centralized Confluence design documentation for all features across mobile UX, blockchain, and progression systems.
- Created design system templates to streamline liveops planning and content balancing.
- Established game economy tracking sheets for token flow, burn rate, and reward balancing.
- Initiated a modular content pipeline for missions, tournaments, and seasonal drops.
Miscellaneous
- Led internal playtest feedback sessions to improve token pacing, progression friction, and mission replayability.
Reference
In case you want feedback about my work, feel free to contact:
- Dhruva Srivastava, Founder & CFO of Kanine Klans, with whom I collaborated closely throughout the development of the project.
- Sharmatha Karthikeyan, PM at Kanine Klans, who coordinated with me on feature delivery, design alignment, and roadmap execution with consistency.
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